Today, every business writes with AI – and it’s all coming out fluent, confident, and quietly bad. Across the board, we’re seeing AI content that reads fine enough, but when you look deeper, the work just isn’t impactful. The reason? Teams are encouraged to pick up AI tools fast, but nobody is taught the difference…
Most organisations treat the annual report as a publishing decision. PDF or digital. Static or interactive. In an era of digital-first communication, many organisations are determining whether to stick with a traditional static PDF or invest in an interactive annual report. That is the wrong frame. The real question is simpler and more commercial: How…
Most reports are well written. Many are well designed. But they’re still hard to use. For over 20 years, we’ve focused on one thing: making complex reports clear. That has meant better writing. Better structure. Better design. But how people use reports has changed. The real problem: annual reports are hard to navigate Annual reports…
Annual Report Graphic Design, Blog
At Andrew Pegler Media (APM), we’ve designed 250+ annual reports, sustainability reports and major government publications. What we’ve learnt is simple: annual report graphic design is not decoration. It’s about structure, clarity, trust and increasingly, the careful use of AI in annual reporting. This is the latest iteration of an annual report graphic design process…
Annual Report Graphic Design, Blog
Annual reporting has entered a new phase. AI-enabled, interactive reporting is changing how annual reports are designed, read and used, moving expectations well beyond the static PDF. Our proprietary tool is called ReportNavigatorAI™. It means your report is now truly intelligent and will delivers an entirely new level of accessibility. In 2026, annual report graphic…
Blog, Plain English Blog, Plain English Editing and Copywriting
We recently #plainenglish edited a govt. survey. “A camel,” it has been said, “is a horse designed by committee.” While we make no judgements, here at APM we struggle on hump day and can’t go three days without water. In our oasis words are simple, clear and human. Feedback / improvements always welcome.
Blog, Plain English Blog, Plain English Editing and Copywriting
While I agree #travel broadens the mind, comprehending those #insurance policies can be like walking through honey on a cold day. I was recently reading a travel PDS’ chockers with “scenic view legalese” and I couldn’t help myself. People your plane English before and after has landed! BTW this was a tough one so feedback / improvements welcomed.
Blog, Plain English Blog, Plain English Editing and Copywriting
Internal policies must be 100% clear to avoid trespassing or disputes. No untangling of lawyer speak or clumsy wording. We plain English edited a suite of alcohol and drug policies for a logistics company. Our client had had a lot of issues with staff unclear on what was what. The MD called me directly –…
As Julie Andrews never sang – here are a few of my most unfavourite things. (…when the dog utilises, when the bee obtains…) The Sound of Muzak? Make like a zoo people and add your pet hates.
A #legalease #plainEnglish before and after #edit. Some may argue the need to mention “criteria”. I didn’t see it, neither did the client. As always feedback is welcomed.
