Since 2000, our specialist writers and designers for government have helped countless state and Commonwealth government departments and agencies with plain English writing, editing and graphic design. Government graphic design solutions Our government graphic design solutions communicate information in the most legible and engaging way. Every element on every page has a clear purpose –…
Our guarantee Concise, plain English sentences from an experienced finance writer ‘Bank speak’ avoided Flawless spelling, punctuation and grammar Facts and figures never changed Experienced finance writers Experienced content writers Are your finance writers creating easy to read content? Does it persuade and engage your readers? Is it delivering results? Is it on-brand? Does it hit…
Our plain English business writing courses are a must for organisations that want their staff to write in plain English. For us, plain English means its wording, structure and design are so clear that the target audience can quickly and easily understand and use it. Here’s an example: Before: Please take this communication as confirmation that we…
Appearances are deceptive….. What is apparently a simple and effective message is usually the product of long and careful crafting. This process is impossible without a sound grasp of language from the ground up. Our proofreading and editing services run the gamut from a proofread or a light edit to a major structural overhaul involving…
Just saw this hairdresser’s ad that has nailed the answer to the sluggish economy by covering all possibilities: “Now offering Ladie’s Haircuts” Come in apostrophe Man!
“Elegance of language may not be in the power of all of us; but simplicity and straightforwardness are. Write much as you would speak; speak as you think. Be what you say; and, within the rules of prudence, say what you are.” So said Henry Alford English churchman, theologian, textual critic, scholar, poet, and writer…
Back in 1942, Joseph Schumpeter popularised the idea that creative destruction of economies, and/or sectors of economies, was critical to prosperity and growth. He posited that progress in a capitalist system relied on the destruction of an existing economic order to make room for the next. Capitalism was, essentially, an evolutionary process of continuous innovation….
Andrew Pegler – 27 August 2010 Interest rates will stay steadyish until the end of the year when the economy picks up again and people start buying plasmas, doing those overdue renovations and generally consuming stuff. As you may know the RBA uses interest rates to keep the lid on inflation; raising them increases borrowing…
With a solid banking system, good economic management, political stability, healthy public finances, an open economy situated smack in the middle of Asia’s growth path, we really are the lucky country. Just ask our top ecnocrat the Secretary of the Department of the Treasury Dr Ken Henry. The good doctor sees a very bright future…
This first appeared on the opinion pages of The Melbourne Age Winston Churchill may be well known for the battles he waged in the name of the Allied Forces but it is the lesser known war he declared on the desecration of the English language that still rages. At the height of the Battle of…
