Annual report writing

5 Tips for Writing Clear and Effective Annual Reports

Posted on by Andrew Pegler
annual report design

Being the lead judge of this year’s Plain Language Awards provides us all here with a timely reminder of what good annual reports read and look like. We work on annual reports all year round and the best ones always get the basics right i.e. clarity, structure and usability for a time poor audience. Here’s our 5 tips for annual report success…

Andrew Pegler

Andrew is Principal of Andrew Pegler Media Pty Ltd (APM) and an award-winning plain English editor, writer, and trainer. He has delivered workshops across Australia and Asia since 2002 and has judged major plain English awards in New Zealand and Australia. Andrew leads APM’s business writing and plain English training teams and has helped craft over 160 annual reports. He believes, like Albert Einstein, that “everything should be made as simple as possible, but not one bit simpler.”